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New Tutorial – Glamorous 1940s lips!

Morning campers!

The other day while working at my parents’ house, I was having some photos taken for my article in the forthcoming issue of Milkcow magazine, which is all about small pick-me-ups – new lipstick or nail polish, and how to apply them in a vintage way. I decided to also bring along my camera and rope my Dad into filming a mini-tutorial! I wanted to warm up before I did the long-awaited and much asked-about victory rolls tutorial, and after discovering how much easier it is when someone is filming me, versus filming it myself, I can promise that the very next time I visit them, I shall do it, by jove! πŸ˜‰

So this means I have a new little video to show you, and it’s all about lipstick! For me, getting a perfect, authentic pout is an essential part of vintage style. If you look at any picture of a 1940s movie star, and take away the hair and clothes, they still have a period look, and it’s got a lot to do with the shape of their lips! Here I show you all how I apply my lipstick (in this case I use MAC Ruby Woo with Cherry lipliner and their Prep & Prime) to get that perfect 40s look. The way I do it is not actually as extreme as Lucille Ball (who I mention) or Joan Crawford, but it’s a very definite 40s lip shape. I do talk a little, explaining why I do this way, how to get it spot on, and how to avoid lipstick on your teeth. Enjoy!

In this video, I’m wearing a jumper from one of my newest sponsors, Greets From Tiz, who I’ll be posting about soon. It’s a sweater, for all you Former Colonials! πŸ˜‰


Fleur xx


Mercedes- Ms Purple Make-up

I watched the video yesterday and loved it!
It's really good. I did notice that someone must have been filming you. How cool that your dad lends you a hand with YT videos.

Could you do a video on brows as well?



How funny, I only just posted about Kim Hunter's perfect 40s lip in 'A Matter of Life and Death' and how much I love it! I'll be glued to this tutorial for sure! xxx


What fun, I love lipstick tutorials. I quietly admire your style and glamor from afar, your tutorial displays everything I love about the vintage fashion community. Thanks for taking the time, can't wait to see how you do your hair!

Debra Doherty

Hey Fleur, that was great, very watchable and enjoyable πŸ™‚
What would you say is the main difference between 40's lippy and 50's lippy? x x


Love the video,thanks. You look fabulous!
I love wearing red lipstick & am getting into the vintage make up styles but tips & tutorials are always well received. Claire x


Wonderful! I actually do it the same way! The only difference is I have to start from the corner of my mouth and go up on the top lip. I can never get it straight when I go downward… very strange.
Your adorable Fleur! Can't wait for the victory rolls!


Bought one of those sweaters from her a couple years ago, then her shop disappeared but now it's back? Great "jumper" though – I have the same one in pink πŸ˜‰

Rachael King

How I wish the internet had been around when I started buying all my vintage clothes in the 80s. I pretty much wore nothing but 40s and 50s clothes but there was nothing like the international sense of community you get now with vintage lovers (and of course the clothes are now harder to find, more expensive and no longer fit me after two kids!). Also while I had a vague idea of what to do with my hair, there was nothing available to help me get it all authentic for an all over vintage look. So all you lovely girls in your twenties… make the most of these wonderful resources and people like the lovely Fleur. And of your lovely skin and the time you have to spend on yourself! πŸ™‚

Pink Lady

very beautiful video! i love all your videos! the funny thing is that i saw one of your videos before i found you website! πŸ™‚
by the way… i love the music in the video!
itΒ΄s so vintage!

have a beautiful weekend!!!


and actually I like the shap that you give to your eyes with the eye liner !!


Great tutorial, very nice and your makeup looks great! Question, what advice would you give for a very thin upper lip? Would you draw on a larger one or just go with what was given to you?


I love your vidoes! Can't you do a tutorial then you do a complete make-up? Bas and everything πŸ™‚ Would be really happy.

Take care!


Great tutorial! I tried it yesterday and…it works πŸ˜‰ ! And for the first time I liked my lips in red!!!


Shallow Mallow

Great tut πŸ™‚

While my cupid's bow conforms my bottom lip does not. I just gave a miniscule bottom lip extension a go and keep on returning to the mirror to marvel at the major difference all but a milimiter extra has made! I suddenly look a lot friendlier to boot! πŸ™‚ Thanks!


That was a fabulous tutorial, Fleur. My favourite part was your gorgeous English accent!

Thanks for that – something new to try when I buy some lipstick!


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